Thursday, 8 December 2011

Craft in Focus Wisley November 2011 update

A bit of a lull there between the end of the event and posting this update - recovery time needed! It was a great event with lots of visitors and sales. Really enjoyable and profitable. Very helpfully I discovered that the visitors to the show are just the kind of people who are interested in and will buy my products. Also helpfully there were enough comments and sales for me to draw some conclusions about which products do sell well and which don't. So next Christmas I will definitely be making more bunting - I only had two and they sold within the first 24 hours. On the other hand, although my textile cards sold really well, the Christmas cards were less in demand - I think people will spend the money on a good card for a special occasion - birthdays, anniversaries, weddings, and so on but Christmas obviously less so. An interesting conclusion. The display worked really well - having the corsages on the walls effectively meant visitors could see a wide choice and many bought several at a time. The new card spinner was also very effective - thanks Luminati! Now I'm spending time updating my website - all the corsages listed are new and I'll be updating pics of the other products. I've also opened a Folksy shop - also called Aliscrafty - where I will list a selection of products with the aim of reaching a new and different audience. And just in case you can't wait to hear more from me I now also have a Twitter account @Aliscrafty. Not sure how much time I'll have for making now!

1 comment:

  1. Alison you're stall looks so pretty! :) I've heard people say similar things about Christmas cards actually, maybe because at Christmas you have to send a lot of cards, therefore people aren't so willing to buy special handmade ones, but for birthdays and valentines and stuff, they make an effort! Totally going to follow you on twitter! Love Axxx